Do you have “hot” marketing? Well, if you have too many customers and too much money, the answer is YES! If you could use more of both it is time to warming up that marketing. This week, just spend one hour focused on figuring out what is important to your customer and defining specifically what they want to hear or see.
Once you have that figured out, make it juicy! How can you make your message sizzle so they just have to work with you?
I want you to practice giving a talk or presentation, telling your audience you will have an incredible offer in the end, and then seeding with hints of the great opportunity yet to come. Make sure you do this talk in front of a friend, spouse or even your dog so you get some practice time in.
Now you have to go out and deliver it. Where can you offer your talk right now? Is there a realtor’s office just waiting for your presentation? What about a local school or church you could help with their marketing? Is there a Chamber of Commerce or Kiwanis’s Club near you that might be looking for a distinguished speaker?
There is no better time than now to begin to make more money in whatever you do by speaking. Get out there and talk!
I want you to focus on 3 new things you can do this week to increase your current level of customer service within your business. It might be things that are performed by your assistant or team, but always remember to lead by example.
What 3 things can you implement today to tell your customers they are extraordinary? Here is the challenge; make them evergreen, so you will always have great customer service in your business, today and tomorrow.
In today’s real estate market, if you’re selling a home you are up against a lot of competition. That doesn’t make it impossible to flip a property; however you are going to know the secret behind home staging trainingin order to make your property stand out from the crowd.
If you are like most people, you have heard about what home stagers do before. You will know all about smell of baking bread, and scented candles. Now I want you to forget all of that. I’m sure that some of it works, but in order to make your home stand out to potential buyers, you need to create Pockets of Emotion.
Pockets of Emotion are little moments in a home when as the potential buyer walks through they are hit with a strong emotion. These moments make them stop and feel. Instead of simply browsing through a home evaluating the closet space and the layout, they are feeling the house and become emotionally connected.
An example of creating a pocket of emotion in a condo aimed towards an upscale young urban couple would be to set up the dining area for a romantic dinner for two. Carry the theme over to the kitchen with a bouquet of roses with a hand written note. Take it into the bedroom with a bottle of champagne on the bed side table and rose petals floating in the bath. This scene sets a stage for a romantic evening, one that a potential buying couple can relate to.
When you create Pockets of Emotion throughout a home, potential buyers will remember your property as the one that made them cry or laugh as they imagined their own lives playing out in the home. Taking the time to properly stage your property to make it memorable and not just another house that smelt of fresh bread will help you flip your property faster and with more success.
By Karen Schaefer, Founder of Simple Appeal, Inc. and APSD – The Association of Property Scene Designers. To learn more about staging, marketing and selling houses quickly go to http://apsdmembers.com/homestager/directoffer.html for a free 30 day trial.
About the author:
By Karen Schaefer, Founder of Simple Appeal, Inc. and APSD – The Association of Property Scene Designers. Through Karen, and her home stager school, you can learn more about staging, marketing, selling houses quickly and make property buyers swoon over your home staging career.
Starting a home based business can be full of challenges and setbacks, but the rewards are immeasurable. In today’s economy, more and more women go everyday to jobs that they aren’t passionate about just to pay the bills, and pay for the daycare that they would rather do without. Life should be about more than just making ends meet. You should love what you do every day and have the opportunity to spend quality time with your family, instead of endless hours slaving away.
What if I told you that you could have it all? You might not believe me! Because as women, we are taught that we must sacrifice something. Well don’t believe it! By setting up your own property design business, you can have a career that you are passionate about, putting you in the driver’s seat of your career, and giving yourself the opportunity to spend more time with your family.
Home staging is an industry that is on the verge of exploding because of the slowing real estate industry. And there has never been a better time for women to get involved with it. In order to make a home stand out and sell it in this tough market, it has to appeal to a buyer’s emotions. And this is where a professional stager comes in. At APSD (www.APSDMembers.com) our program for Property Designers teaches you how to create Pockets of Emotion™ that will sell your clients homes.
Naturally women have an eye for what looks good and what will appeal to buyers on an emotional level. As a Property Designer, you will have the opportunity to help other people sell their homes and reach their goals while realizing your own dreams by finally living the life that you deserve.
About the author:
By Karen Schaefer, Founder of Simple Appeal, Inc. and APSD – The Association of Property Scene Designers. With Karen, you can learn more about home staging, home marketing and selling houses quickly. www.OnLineStagingTraining.com shows you just how to do home selling to people buying properties.
If you look back at the real estate industry ten years, or even five years ago you’ll see that it was a very different reality than it is today. It’s no secret that the market is slowing down, and has even stalled in many areas. But if you have a home to sell, don’t be discouraged. It is not impossible to sell property in this market. You just have to get creative and have the ideas of a home stager.
When it comes to selling a home in today’s real estate market, you need to set your property apart from all of the other listings. Put some energy into a market strategy that will stand out from the crowd. This is where staging comes in to play. Staging is so much more than making your house clean and pretty; it’s about creating a feeling in the home in order to evoke emotion in the buyer. That is why a home stager training is very important.
At Simple Appeal (www.simpleappeal.com) we know what works. We know how to turn a nice house into a home that buyers can picture themselves and their family living in. It is no longer enough to clean your house and put it on the market hoping for a sale. In today’s tough market, more than ever home staging is a necessity to make a sale so you can move on.
Whatever reason you have for moving, if your property stands out from the other listings you won’t even notice the slowing real estate market and you’ll be able to sell your home quickly and move on. It’s not Mission Impossible, it’s creative marketing!
About the author:
By Karen Schaefer, Founder of Simple Appeal, Inc. and APSD – The Association of Property Scene Designers. To learn more about improving your home staging careers, staging houses, marketing houses and selling houses quickly go to www.OnLineStagingTraining.com for a free 30 day trial and the best home stager school there is.
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